#Marketing with Purpose

Stack of IKEA boxes on a delivery bike being ridden by a man in glasses

 

THE IDEA
For the many people
The IKEA Concept starts with the idea of providing a range of home furnishing products that are affordable to the many people, not just the few. It is achieved by combining function, quality, design and value – always with sustainability in mind. The IKEA Concept exists in every part of our company, from design, sourcing, packing and distributing through to our business model. Our aim is to help more people live a better life at home.
Bringing the IKEA Concept to life
The IKEA Concept comes to life in many ways: Through our worldwide stores, in the IKEA catalog, via the web and apps, and most importantly in millions of homes around the world.
WORLDWIDE LOCATIONS
Reaching more of the many people
Every year new IKEA stores open around the world. Take a look at our interactive map to view all our current locations and get up to date information about future store openings
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